How Kohler showed 97 bath fixtures true to scale with AI lifestyle images
Kohler, the US-headquartered kitchen and bath brand, needed Amazon shoppers in India to picture a faucet or basin in their own bathroom. EcomBuddha studied the products in person, then built AI lifestyle images that keep every product true to scale.
1 of 4agencies whose work set the standard
47 → 97products after the first batch
100%of 50+ shoppers rated the creatives positively
At a glance:
Bathroom fittings (faucets, washbasins, showers)
Amazon.in (Kohler India)
97 products
100 days, from April 2026
Delivered by the EcomBuddha team
Why do premium bath fixtures get returned?
Shoppers couldn’t picture the product in their bathroom. Listings had one-line titles, no infographics and no lifestyle images. Returns and questions centered on four things:
- the product was bigger than expected,
- a feature was missing,
- warranty terms were unclear,
- and buyers didn’t know which other Kohler parts they needed.
What did EcomBuddha do?
- 1Visited the Kohler Experience Center to study size, finish and proportion in person.
- 2Created AI lifestyle images that place each product in a realistic bathroom. Scale was checked against the other Kohler products in each scene: a faucet keeps its real size relative to the basin it sits on.
- 3Built premium infographics covering dimensions, features, warranty and the parts needed to install.
- 4Showed the creatives to 50+ shoppers before launch and asked three things: does it look premium, is the content clear, and do you understand the product?
Results
Agencies on the project4; EcomBuddha’s work set the standard for the rest
Products in scope47 at the start, 97 after the first batch
Shoppers who rated the creatives positively100% of 50+
Shoppers who understood the product easily90%
“We were working with 4 agencies to complete the project before Prime Day. EcomBuddha was the only one that was able to represent our products in premium settings. They set the tone for our entire project. They put in the extra effort to understand our products, went to our experience center to see how the products look in real life, and represented them accurately.”
— Kiran, Marketing Manager, KohlerFAQ
Can AI images be accurate enough for premium products?
Yes, if scale is checked. We keep every product in proportion to the known products around it, such as a faucet to its basin.
What makes a bath fixture listing look premium?
Precision: true-to-scale lifestyle images, exact dimensions, warranty terms and the parts needed to install, shown clearly.
Premium look without losing accuracy.
