Case studies
A closer look at how we plan, build, and launch listings for brands on Amazon.


Hand toolsAmazon.in
How Taparia cut Amazon returns from 14% to 6% across 150+ hand tools
14% → 6%return rate
Buyers couldn’t tell if a tool would fit the job.
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Kitchen knivesAmazon.in
How Godrej Cartini doubled conversion on its Easy Chopping Knife from 6% to 12%
6% → 12%conversion on the lead knife
Buyers expected more from the Godrej name, and reviews said so: blunt blades, rust, and knives that were too small or too large.
Read the case studyAtom Scales
Kitchen, body, commercial, price-computing, platform, hanging and analog scalesAmazon.in
How Atom Scales cut Amazon returns from 17% to 8% and lifted conversion to 7%
17% → 8%return rate
Across the products behind 99% of its sales, 17% of Atom’s orders were returned.
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Interior and exterior paintsAmazon.in
How Birla Opus launched 11,200 paint SKUs on Amazon in 7 days
11,200SKUs live
Every shade is its own product.
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Bathroom fittings (faucets, washbasins, showers)Amazon.in (Kohler India)
How Kohler showed 97 bath fixtures true to scale with AI lifestyle images
1 of 4agencies whose work set the standard
Shoppers couldn’t picture the product in their bathroom.
Read the case studyMulti-brand bath and kitchen seller
Amazon.in
How one seller listed 2,000+ bath and kitchen products with under 1% “not as described” returns
2,000+products shot and listed
Most buyers had never chosen these products themselves.
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